I have received information about the TYLENOL® For What Matters Most™ campaign from McNeil Consumer Healthcare Division of McNEIL-PPC, Inc., the makers of TYLENOL®. The opinions stated are my own. This is a sponsored...
Harness Your Social Power and Make Changes
Is there an issue that you are passionate about and that would like to see changed? Have you ever wanted to make a make a difference and use social media to do it?
INTRODUCING SOCIAL POWER
Social Power takes social media one huge step further by harnessing the power-of-the-people to create meaningful long-term sustainable change.
CHECK OUT THE SOCIAL POWER VIDEO
THE SOCIAL POWER PROCESS
1. Decide which issue you are passionate about.
The issue needs to be important yet something that can be resolved. Issues should affect others as well and not just you. Once your issue is shared, Social Power raises awareness for that issue on their social network at the same time you share it on your social networks.
2. When your Issue becomes an Initiative.
The key for truly raising awareness for your issue is for 1,000 people to agree with you. Once that happens, your issue becomes an initiative and since that means that there is potentail so solve it and people on board who can help solve it. These people are called Agents of Change and they are notified about your issue as soon as it becomes and initiative.
3. The final phase is the Resolution Phase.
The Agent of Change will then come up with an acceptable solution and offer it back to the Social Power user base. There are many resolutions that could come about such as price reductions, better products, services, or experiences.
MY ISSUE WHERE I WOULD LIKE TO SEE CHANGE
I would love to see Rewards and/or Loyalty cards all available on cell phones. A few places have it but I really do not like carrying around 20 pieces of plastic or having an employee look up my number every single time I shop. If I could organize all of my loyalty cards in one place and on my phone, I would be thrilled. Companies could reduce the amount of plastic they use and save employee time by not having to look anything up.
Here is what I submitted (check out the actual post here):