I mentioned that I recently co-hosted an event here in Atlanta with P&G. Although the event was small, the impact was large as we got to try many of the P&G products first hand...
Guide to Concealer ~ Choose the Best Color for Your Skin!
A lot of times people find that their concealers don’t work for them because they are not concealing what they need to be concealed and then they think that the concealer is a bad product, which may not always be the case. It could be possible that you are using the wrong type of concealer for that problem area. So here is a guide on what concealer you should be using!
DARK CIRCLES ~ PURPLE
If you have dark circles under your eyes and they are more of a purple tone, you should use a yellow based concealer. If you look at a color wheel, yellow and violet are across from one another, they “cancel” each other out, thus resulting in a neutral color. So when you put the yellow on top of a purple tone, it will neutralize it.
DARK CIRCLES ~ BLUE
If you have dark circles under your eyes and they are more of a bluer tone, you should use an orange or peachy based concealer. Just like with yellow and purple, blue and orange neutralize each other, leaving you with your under eyes concealed and a flawless looking skin tone.
If you have redness due to just discoloration of your skin tone, or it may also be from a blemish of some sort, you should use a green based concealer on these types of imperfections. It is the same concept as the dark circles concealing, the green cancels out or neutralizes the redness for you.
This sums up the coloring portion of the concealer guide, usually these are the discolorations we have in our skin.
OTHER TONES AND ISSUES WITH CONCEALERS
As for other tones in your skin, concealer is not necessarily the best thing for evening out those variations of skin tones; this is better done with your foundation. You wouldn’t want to put concealer on your entire face, trust me. You would be going through and buying a lot of concealer this way.
Another issue some people have with their concealers is that they are using one with enough coverage to conceal what they want. For example, if you have a really big blemish on your face, a very sheer, light coverage concealer is not going to cover that for you. You need a more full coverage concealer, these are usually a bit thicker consistency and work much better for concealing hard to cover spots.
However, concealer can be used for a couple other things as well. For example, concealers can do wonders for you when it comes to highlighting and contouring. Obviously you could buy a concealer maybe one or two shades lighter than your skin tone for highlighting, and maybe one or two shades darker than your skin tone for contouring.
OUR FAVORITE CONCEALERS
We have several concealers that we use on a regular basis that also happen to be best sellers. Check them out:
You see? Maybe you’re just using the incorrect concealer! I hope this guide helps you to pick out the perfect concealer for your problem areas and makes you feel comfortable and confident.